Marketing Manager Job at Michael Aram, West Palm Beach, FL

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  • Michael Aram
  • West Palm Beach, FL

Job Description

Marketing Manager – Michael Aram International

Location: West Palm Beach, FL (Full-time, On-Site)

About the Role:

Michael Aram, a globally recognized luxury home décor brand rooted in craft, storytelling, and artistry, is seeking a  Marketing Manager to help shape and execute brand strategy across all channels. This role sits at the intersection of creativity and execution—ideal for a strategic, hands-on marketer with a refined aesthetic, strong digital instincts, and a deep understanding of brand building in the luxury space.

Reporting to the {Lead Marketing Consultant/Fractional CMO}, this individual will play a key role in executing brand campaigns, managing day-to-day marketing activities, and ensuring consistency across consumer-facing and B2B partner channels. This is a high-visibility role requiring a balance of creative thinking, attention to detail, and a proactive, collaborative mindset.

Key Responsibilities: Brand Strategy & Management

· Support the evolution and execution of the Michael Aram brand strategy across all platforms—ensuring

alignment with business goals, seasonal priorities, and product positioning.

· Help maintain and evolve brand guidelines, tone of voice, and visual identity across digital and print assets.

· Work cross-functionally to ensure the brand is expressed consistently across eCommerce, social,

wholesale, and in-store environments.

Campaign Execution

· Plan, build, and deploy integrated campaigns across email, digital media, social, and partnerships, with

clear KPIs and performance tracking.

· Assist in developing creative briefs, managing timelines, and coordinating with internal teams and creative

resources to bring campaigns to life.

· Optimize campaigns based on performance insights and consumer engagement metrics.

Social Media & Content

· Own and manage the brand’s organic social media channels—curating content, driving engagement, and

growing a community of loyal followers.

· Develop platform-specific strategies (Instagram, Pinterest, etc.) that align with seasonal storytelling and

product launches.

· Support copywriting and visual content creation to reflect Michael Aram’s luxury positioning and voice.

Wholesale & B2B Marketing Support

· Partner with the sales team to develop seasonal marketing toolkits, sell-through support materials, and

turnkey assets for national and independent retail partners.

· Adapt brand campaigns for use across diverse wholesale channels, maintaining brand integrity while

meeting retailer-specific needs.

· Assist in managing partner requests for marketing content, product imagery, and branded assets.

Analytics & Optimization

· Track key performance metrics across marketing initiatives; identify opportunities to improve engagement,

conversion, and brand equity.

· Deliver reporting and recommendations based on data insights and seasonal results.

Qualifications:

· Bachelor’s degree in Marketing, Communications, or a related field

· 2–4 years of experience in marketing or brand management, ideally in luxury, design, home décor, or

lifestyle categories

· Proven ability to execute integrated brand campaigns across digital and physical touchpoints

· Deep knowledge of social media strategy and content creation; hands-on experience managing platforms

directly

· Strong visual sensibility and appreciation for premium design and craftsmanship

· Experience supporting or managing B2B and wholesale marketing efforts

· Excellent project management, communication, and cross-functional collaboration skills

· Highly organized with a strong attention to detail and an ability to manage multiple priorities at once

Preferred Skills:

· Familiarity with Shopify, Klaviyo, Google Analytics, and paid social platforms

· Experience working with influencers, PR teams, or external creative agencies

· Proficiency with tools such as Canva, Adobe Creative Suite, or project management platforms

· An understanding of the luxury consumer and the nuances of aspirational storytelling

Why Join Us:
  • At Michael Aram, we believe in celebrating the beauty of craftsmanship and bringing artistry into everyday life. Join a passionate, design-driven team where your ideas will shape how we connect with customers and partners around the world.

Job Tags

Full time, Seasonal work,

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